Lyris: What Good is a Click?

That is a very good question, we've been on about the difference between render-rates and opening-rate and email html standards for so, we've forgotten the reason for the email in the first place - to get the click through to the web-site!!!

Obviously on 14th Aug 2009 Dan Miller hadn't when he wrote "What Good is a Click?" for Lyris.
Have a look see what you think...read on