Too Much Focus on Deliverability? (RT @berelevant)

Posted by Tamara Gielen on Feb 15, 2009 | b2bemailmarketing.com : from berelevant tweet

I was reading this post over on the Deliverability blog in which Andrew Kordek interviews Exact Target's Morgan Stewart. This particular paragraph got me thinking:

So what is wrong with email? I mean what are the biggest problems that are facing the email industry today? Morgan’s answer is simple and yet so relevant...read on...