Latest posts | Feed | By Mark Brownlow on August 01, 2008
...how would you define unwanted email...?What would you consider a potential indicator of a "bad" sender? Not a traditional spammer, but a sender who simply isn't producing email that people want to receive?
How about:
- recipients never click on a link in the email
- emails are never moved to a folder or archived ("trash" or "junk" folders don't count)
- recipients delete the email
- the emails are never rescued or opened when delivered to the junk folder
- recipients never scroll down the email
- recipients don't forward the email
- recipients don't use the interface's print facility
- recipients over-use unsubscribe links
- recipients never unblock images or add sender to address list
