A prime example of Transactional and dynamic content emails

REDWOOD CITY, CA --
(MARKET WIRE)
-- March 26, 2007 -- Responsys, a premier provider of on-demand
email and marketing automation solutions, today announced that Intrawest
Corporation, the world leader in experiential destination resorts, is
successfully using Responsys to drive bookings and loyalty by delivering a
more relevant experience to potential, new and repeat resort visitors.
Visitors to many of Intrawest's eleven North American mountain destinations
-- including Whistler Blackcomb, Copper Mountain and Winter Park -- now
receive highly personalized emails providing vital information on the
resort location, nearby airports, check-in time, lesson packages, rentals,
snow conditions, and weather reports. Hardcore skiers and snowboarders can
also receive immediate notification automatically triggered by prime snow
and weather conditions.

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Double Opt-In Face to face sign up

Voltimum has received its third award in less than a year, this time
coming from a prominent marketing group in the US, MarketingSherpa Inc.

For those who send emails after trade shows to all the prospects who stopped by their display stand, MarketingSherpaVoltimum's winning creative samples.
suggests 'definitely taking a look at

MarketingSherpa says it 'loves the personalisation (especially the

photo of the actual booth rep spoken with) and the request for
permission. This firm doesn't assume that just because folks gave booth
staff an email address it means they want to get email. This is a style
of double opt-in (sign up at the booth and confirm via email afterward)
that US firms should copy'. High praise indeed....

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